In The Press
Oct 29, 2024
The tangerine hue allude silhouettes by trueBrowns is a vibrant nature of our celebrations..
Oct 26, 2024
The Phoolmandi collection by trueBrowns embraces the essence of Indian festivities with an urban ethnic flair..
Oct 24, 2024
Phoolmandi by trueBrowns, draws inspiration from the enchanting flower markets of India, where the air is imbued with the fragrance of fresh blossoms...
Oct 24, 2024
truebrowns’s festive collection has gotten all the more regal with the season...
Oct 16, 2024
Inspired by India’s vibrant flower markets, trueBrowns’ Phoolmandi collection is a burst of colours and patterns...
Oct 9, 2024
trueBrowns and Wild Wild Women Redefine Festive Fashion with 'Phoolmandi' their latest collection...
Oct 5, 2024
trueBrowns Maroon Rust Ready To Wear Saree is a top festive find this Durga Puja..
Sep 2, 2024
In a candid discussion with Apparel Resources, Udita Bansal, Founder, trueBrowns Lifestyle, unravels her concept of success...
Aug 17, 2024
trueBrowns' latest pre-festive collection, Rangrez, embodies the endeavour...
Aug 17, 2024
trueBrowns proudly presents ‘Threads of Memories- A Journey Back in Time’, their inaugural Rakhi collection...
Aug 6, 2024
trueBrowns’ new line of handcrafted jewellery is inspired by nature’s flora...
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16th July, 2024
Comfy, Colourful Co-ord Sets to Jazz Up your Monsoon OOTDs
Co-ord sets are versatile, comfy, and super chic. So Local Samosa brings you some colourful co-ords to revamp your wardrobe for the
8th July,2024
Embrace the Season with Butter Yellow: A Vibrant Hue for Your Wardrobe.As the monsoons bring scenic landscapes and cool downpours, the world of fashion welcomes the
Aug 04, 2024
Did you know Indian textile ikat was first discovered in an Egyptian pharaoh’s tomb?From the tombs of ancient pharaohs to modern fashion runways, ikat has woven its way through time, preserving stories and
15th June, 2024
60+ Perfect Father’s Day Gift Ideas. Most of us deal with cliché, stereotyped dads who often brush off gift requests with a casual “nothing,” making it...
Jun 13, 2024
Reminder: A shirt is not the only linen staple you need this summer. Linen’s airy weave promotes ventilation, making it ideal for humid conditions,” says Udita Bansal, founder of the fashion label trueBrowns....
2024-06-10
Eid 2024: 5 Jewellery Ideas To Elevate Your Festive Look. Gold-Plated Floral Necklace By trueBrowns....
May 17, 2024
Still under Heeramandi’s spell? Check out these designer Anarkali suits. trueBrowns Embroidered Anarkali....
May 23, 2024
Your guide to men’s wardrobe for the summer! Purple Dobby Co-ord Set by trueBrowns....
Jul 01, 2024
Passion of purpose
Udita Bansal of trueBrowns takes another step in making fashion approachable, enjoyable and equitable for women...
MAY 17, 2024
trueBrowns’ Latest Collection ‘Malang’ Is Designed For Your Wanderlust Wardrobe....
May 07, 2024
Embroidered elegance: The must-have schiffli dresses for women this summer. trueBrowns Embroidered Flared Dress....
MAY 14, 2024
Fashion tips: Reinvent Indian work wear with Gen Z's innovative style inspiration....
13 May 2024
What Is Ikat Print? Know Things To Keep In Mind Before Buying A Piece. Talking about the versatility of Ikat Prints, Udita Bansal, founder of trueBrowns said....
01 May 2024
Best Mother’s Day gifts to give mom this year. Celebrate Mother's Day with trueBrowns' elegant outfits that are serene and embody the beauty of maternal love.....
May 10, 2024
Show Your Mom The Love She Deserves With These 15+ Handpicked Mother's Day Gifts. trueBrowns Pink Chanderi Embroidered Kurta....
May 13, 2024
5 Chic Mix-And-Match Ideas For Fusion Indian Ethnic Wear Styles. iDiva recommends: trueBrowns Grey Diamond Viscose Silk One-Shoulder Kurta Pant Set.....
May 11, 2024
50 I ❤ You Gift Ideas for Mothers Day. Malang collections by trueBrowns.......
APRIL 26, 2024
100 Sustainable Items That Are Fashionable & Affordable. Now you can be a conscious shopper too.....
Apr 25, 2024
Coord sets are true summer essentials, for they keep you comfortably stylish. However, they demand subtle styling moves to ward off the nightwear vibe. Udita Bansal, founder of urban-ethnic fashion brand trueBrowns, says that she personally pays close attention to details....
Apr 18, 2024
Must-have linen dresses for women for a stylish and comfortable summer. The trueBrowns linen cotton dress is ideal for the hot summer months.....
Apr 16, 2024
trueBrowns on a journey to be a global, urban ethnic brand from India.
In the latest edition of the Pitch BrandTalk, Udita Bansal, Founder and CEO, trueBrowns Lifestyle shares how the brand's vision to be inclusive and conscious proved to be a differentiator....
Mar 28, 2024
WEISA 2024: Women Entrepreneurs Succeeding Unconventionally, Unconditionally. trueBrowns, conceptualised in 2019, emerged from Udita's vision to bridge the gap for a youthful, culturally resonant brand blending traditional aesthetics with modern flair. Her journey makes her the most eligible recipient for the Fashion and Lifestyle Woman Entrepreneur of the Year award.... Read More
March 25 , 2024
Malang' by trueBrowns is imbued with a spirit of freedom. The spring-summer '24 collection by the 'homegrown, urban-ethnic lifestyle brand' has played around with vibrant colours and prints on cotton and viscose kurta sets, co-ord sets, dresses and pre- pleated saris....
March 25 , 2024
White is right. Styling all-white looks for Indian summers is all about staying cool and chic. Whether it’s a casual daytime outfit or a dressed-up evening ensemble, all-white never fails to make a statement, remarks Udita Bansal, founder of label trueBrowns....
March 21, 2024
Looking for a comfy co-ord set? Step into style paradise with this Cotton Ikat Floral Printed Sleeveless Co-ord Set, straight from the shelves of trueBrowns’ newly launched collection, ‘Malang’. Featuring....Read More..
20th March,2024
Holi lookbook: The prettiest white outfits to pick for your celebrations this year.
7th March, 2023
Celebrate phenomenal women by surprising them with a stylish gift. Whether they prefer stylish kurtas or contemporary co-ord sets for staying in or going to work, trueBrowns has something to suit every taste and .....
Mar 12, 2024
Genesis of women’s entrepreneurship; yet to take a million step. Inching more towards the subject, Udita Bansal, Founder, of trueBrowns, says “I acknowledge the strides made in breaking gender barriers and fostering a more inclusive...
Mar 07, 2024
Don’t miss out: Score big savings on these products at the Myntra Birthday Blast Sale with trueBrowns....
February 22, 2024
In 2019, Udita Bansal conceptualized trueBrowns, a homegrown urban ethnic lifestyle brand that blends traditional Indian roots with a contemporary style, catering to...
Feb 15, 2024
Sara Ali Khan Wore A Red Suit On Valentine's Day & We’ve Found 4 Exact Dupes.If red is too daring a hue for you, this V-neck kurta with trendy puff sleeves in maroon is a perfect alternative.
February 01, 2024
Velvet Allure: Elevate Your Winter Style with Luxurious Comfort.trueBrowns, a homegrown urban ethnic lifestyle brand, featuring rich colour palettes such as black, green, and blue, the jewel tones adorned with embroidery.
22 Jan 2024
Here’s a party wear that’ll make you dazzle and feel cosy too.As the chilly winds send shivers down our spines, staying stylish in warm clothes becomes a challenge, especially at weddings. Fear not, as trueBrowns,
12 Jan 2024
Festive wear promises diverse styles, catering to various preferences and occasions. In formal settings like offices, women prefer an elegant balance...
Jan 12, 2024
Threads of tradition: Most beautiful red sarees for unforgettable weddings.Indulge in sheer sophistication with trueBrowns’ Red Velvet Silk Embroidered Ready To Wear Saree, a luxurious blend of...
DECEMBER 26, 2023
Nothing like a comfortable velvet fusion co-ord set to cap the night when away from home at a wedding. After hours of toiling in a lehenga and stealing the groom’s shoes, slip into your trueBrowns set.
Nov 12, 2023
9 Brands for the perfect last-minute Diwali Fit.trueBrowns offers rich hues and classic designs for the perfect start to your Diwali fashion journey. Their festive edit. ‘Rutba’ is the right choice to make.
Nov 10, 2023
With an array of co-ord sets and kurtas, trueBrowns offers a great range of gifting options for those who like to embrace comfort this Diwali.
Nov 09, 2023
From Fashion to Lifestyle, Elevate Your Diwali Gifting Game with trueBrowns...
09 Nov 2023
Dressing it up and dressing it down
A conversation with founder of trueBrowns’ Udita Bansal on how she arrived at the unique fusion of dressing tradition with...
NOVEMBER 8, 2023
Sari For Days: Here Are 8 Diaphanous Drapes You Must Bookmark This Festive Season.
Oct 20, 2023
Dress up like royalty with this read-to-wear option by trueBrowns, which is an ethically made, sustainable piece. The grey-brown cotton saree features zari work in a striped pattern, which completely lifts.
8 November 2023
Diwali 2023: 70+ Last-minute gifts that will make all your loved ones happy (under all budgets).The perfect Diwali pooja kurta and pant set is right here.
20 Oct 2023
ETFAIS2023 - Forum Conversation on Scaling fashion brands in India: Strategies for navigating growth..
18-October-2023
Homegrown urban ethnic lifestyle brand, trueBrowns, has recently ventured into the menswear market. Founder Udita Bansal revealed plans for the men’s segment to contribute.
13 Oct 2023
9 Navratri dresses that should be in your wardrobe!.If you're embracing the vibrant spirit of the festival through its 9 colors, our curated list of Navratri dresses has you covered.
October 15, 2023
For those who like to social distance from prints, trueBrowns is fashion heaven of monochromes and solids. Picking one was tough but this white short kurta co-ord set eventually won out. The beginning of a new...
October 16, 2023
Urban ethnic lifestyle brand trueBrowns dives into men’s fashion.The collection features an array of stylish and comfortable designs for both men and women, embracing...
11 Oct 2023
Fashion Trends For The Upcoming Season
This festive season, let's unlock the exuberance of dressing up and unleash our sartorial splendour.From intricate patterns to a palette of vibrant hues, here are a handful of trends listed below...
Oct 13, 2023
trueBrowns Redefines Festive Fashion with the Spectacular Rutba Collection. With Rutba,
01 Sep 2023
Kurta sets you can wear to get-togethers around your wedding. Indian bridal outfits are usually brimming with. Read more....
29 August 2023
57 Last-minute Raksha Bandhan gifts that will make your brothers & sisters feel loved...
25th Aug 2023
trueBrowns pre-festive edit Tarang brings a wave of celebrations with ethnic wear..
Aug 18, 2023
Kareena Kapoor keeps it simple yet stylish in blue kurta set. Can you guess the price?
29 Jun 2023
Delhi-based trueBrowns forays into jewellery after building quite the name as an apparel brand...
6 May,2023
t2Online checks out Umang by trueBrowns, the brand's first Jewellery collection ...
May 05, 2023
Similar to India's rich cultural traditions, these classic jewellery pieces are made to be treasured for a lifetime and
May 5, 2023
By life New Delhi, May 5 trueBrowns embarks on the journey of becoming a lifestyle brand with the ...
Jul 30, 2023
The collection marks another triumphant collaboration with the talented actor Chitrangda Singh, who embodies the spirit of the collection, adding a touch of glamour and elegance to the fashion..
29th July,2023
Raksha Bandhan Outfits: 9 Gorgeous Ethnic pieces to celebrate the joyous occasion..
28th April,2023
Ethnic lifestyle brand Truebrowns has diversified its product portfolio by entering the jewellery category with the launch of its first jewellery line ‘Umang’....
21st July,2023
Love Janhvi & Sara's White Kurtas? 8 Similar Sets For You. Gauze White Shorts Co-ord Set, trueBrowns.....
29 Jun 2023Delhi-based trueBrowns forays into jewellery after building quite the name as an.......
May 01, 2023
trueBrowns, a new-age Indian lifestyle brand that focuses on inclusiveness, is excited to launch a new jewellery category with the introduction of the Umang collection. This launch is the brand's first step towards ...
May 3, 2023
With the upcoming Summer Season amp up your game with the latest launches of beauty, fashion, food, and home decore that are now available in the market and ...
May 05, 2023
trueBrowns embarks on the journey of becoming a lifestyle brand with the launch of its first jewellery collection, Umang. The collection's designs elegantly capture the grace of traditional Indian artistry and are inspired by and ... Read More
May 05, 2023
Delighted with the launch of a new category, Udita Bansal, founder of trueBrowns says, "We always envisioned trueBrowns to be a lifestyle brand and it brings me immense joy to finally see...
6 May,2023
trueBrowns, an 'urban-ethnic lifestyle brand' has come up with its first collection of jewellery called Umang. The collection comprises necklaces, earrings, and rings and the designs are inspired by...
5th May, 2023
By the New Delhi, May 5 Truebrowns embarks on the journey of becoming lifestyle brnad with the...
MAY 9, 2023
With delicate flower motifs and intricate works inspired by Indian heritage, Umang collection features stunning pieces that evoke a feeling of beauty from within. These everyday pieces are versatile and can be taken...
An ideal pick for those who love to channel their ethnic side, trueBrowns offers a range of ethnic jewellery to perfectly match a summer ensemble.
May 10, 2023
It’s the time of the year when we can pamper our mothers and show them with gifts and gestures how much we love and care for them. Yes, you can do this all year round but...
May 14, 2023
Let’s admit it: mothers deserve to be showered with love and attention every day of the week, all days a year. While one day in the year is not enough to show our gratitude to mothers, we can surely pamper them with ...
MAY 11, 2023
It’s that time of the year (it’s Mother’s Day) when we all scurry to our nearest gifts and novelty store to buy our mums something. We’re not saying something special because if it’s a last minute thing, you’re mostly likely to get ...
Apr 27, 2023
trueBrowns embarks on the journey of introducing its first jewellery line- UMANG. Inspired by the rich and vibrant cultural heritage of India, the collection beautifully captures ....
Apr 28, 2023
trueBrowns, a GOAT Brand Labs brand, is embarking upon the journey to become a lifestyle brand with the launch of jewellery category. The category currently features 30 options in...
Apr 28, 2023
Ethnic lifestyle brand Truebrowns has diversified its product portfolio by entering the jewellery category with the launch of its first jewellery line ‘Umang’.
27 Apr 2023
The only way one can elevate their sartorial choices even further is by pairing them with the perfect accessories. Speaking of which here we have a few brands dropping some of the dopest collaborations, chic collections and...
26 Sep 2022
Chitrangada Singh’s personal style can easily be described as a combination of elegance, effortless silhouettes and evergreen looks. The same is exemplified in her latest collaboration with everyday wear brand, trueBrowns. We catch up with the actor about...
September 25, 2022
With the onset of the joyous and exuberant days of festivities ahead, one cannot help but feel resolute and optimistic. In a tribute to the anticipation of the heartening days ahead, homegrown, everyday wear brand, trueBrowns launches its latest collection, Maati, in association with ace actor,...
December 19, 2022
If you’re even a little like us, chances are you’ve saved all of the Christmas shopping for the very end and are now scrambling to get it all together. Don’t worry fam, we’ve got just the right list for you!
Our compilation brings to you all of the brands and websites that are currently...
Jan 13,2023
If someone ever asks me what my ideal Sunday afternoon entails, my answer would most certainly be shopping with girlfriends—walking around from store to store with a Starbucks in one hand and bags in the other. If you can relate, then you know ...
NOV 28, 2022
From intricately designed lehengas to new-age sarees and ethnic co-ord sets, there’s a lot of fresh fashion to choose from this year. Most of the new silhouettes combine maximalism with a slew of fresh trends that embrace crisp lines and minimal embellishments. Whether it's bright pinks or minty greens, there's no shortage of colour on the festive wardrobe scene.
Wedding season is the best time to flaunt one’s luxe outfits and what better way to go luxe than velvet? This is why ethnic wear label, trueBrowns, has launched its new Autumn Winter ’22 collection, New Velvet, to ring in the festivities with..
From bridalwear and festive styles to minimal and experimental designs, an edit of pre-draped saris for every budget and style sensibility.
While the sari is a classic, woven into the sartorial culture of India, its pre-draped iteration is a product of fashion interventions. Taking inspiration...
Kiara Advani in trueBrowns kurta set is all for colours and spot-on desi glamour.There is a heavy flux of mixed inspirations pouring in and we can't stop getting curious about these. And, in no time we're stuck on what celebrities show us. Kiara Advani's recent airport look is a clear example...
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With everyone’s calendars filling up fast with card parties and Diwali gatherings, it’s likely that you will be in need of a good gift idea or two. This is not to say that gifts of cash...
With Diwali just around the corner, I’m sure that the festive spirit has finally kicked in. And so has all the anticipation! From planning our attendance at the fun-filled pujas and parties to fantasizing about our mithai-binge, the festival of lights does bring about a lot of excitement. However..
The bright hue and unique silhouette of this angrakha will stand out on every festive occasi
trueBrowns is a trending hub for ethnic apparel for women. From co-ord and kurta sets and separates to sarees, dresses and stoles, their collections house everything a festive wardrobe could ask for. And as part of their festive edit, the brand is
This Diwali, take your saree game to the next level with this lime green leheriya-printed saree from TrueBrowns. While the intricate lace detailing adds some glimmer to the saree, the lace belt perfectly accentuates your waistline. Style it with a deep-cut blouse or go bold by
October 02, 2022
You know, many people think that having fans is the best part of being a celebrity and to some extent, it is quite true. However, some people who called themselves ‘diehard fans’ don’t understand the meaning of privacy and sometimes they cross the line to showcase love to their favourite celebr
October 1, 2022
Fashion brand trueBrowns has introduced its festive collection, ‘Maati’. Co-created by actor Chitrangda Singh, who also features in the campaign, the lineup includes co-ords, kurta sets, pre-stitched saris and more, featuring the tie-dye technique of bandhani translated
Read More
September 29, 2022
Chitrangada Singh teams up with fashion label true Browns for new festive season collection Maati The homegrown every-day wear brand trueBrowns debuts its newest collection, Maati collaboration with actress Chitrangda Singh, who will not only be the co-creator but will also ser
Read More
27th September 2022
Get festive ready with trueBrownsXChitragda Singh’s latest collab, Maati
The collection celebrates the beauty of real Indian women
Read More.
26 Sep 2022
Everyday wear brand trueBrowns has made actress Chitrangda Singh the face of its
Read more...
26 Sep 2022
The homegrown, everyday wear brand, trueBrowns launched its latest collection, Maati, in association with ace actor, Chitrangda Singh, not only helming the hat of the co-creator but, also as the face of this festive edit. With the onset
26 Sep 2022
The homegrown, everyday wear brand, trueBrowns, a part of G.O.A.T Brand Labs, launches its latest collection, Maati, in association with actor, Chitrangda Singh, not only helming the hat of the co-creator but, also as the face of this festive edit
26 Sep 2022
The homegrown, everyday wear brand, trueBrowns, a part of G.O.A.T Brand Labs, launches its latest collection, Maati, in association with ace actor, Chitrangda Singh, not only helming
26 Sep 2022
Maati collection includes co-ord sets, kurta sets, pre-draped sarees with belts, kaftans, long dresses, skirt sets, 3 pieces sets like jacket kurta/blouse sets among
25 Sept 2022
With the onset of the joyous and exuberant days of festivities ahead, one cannot help but feel resolute and optimistic. In a tribute to the anticipation of the heartening days ahead, homegrown, everyday Read More...
24 Sept2022
Simple and classy. That’s trueBrowns’ Maati Collection, their festive offering, for which they have roped in the gorgeous
31 Oct, 2021
The collection is a representation of playful femininity, is easy to style and fuss-free. It revolves around 3 key silhouettes of Indian celebrations and festivities:
24 Oct 2021
Simple kurtas with bell sleeves are your best bet this year if you are not the kind of girl to wear heavy outfits. Simply pair it with some dangling earrings and
Homegrown brand trueBrowns' AM to PM
April 27, 2021
With the onset of the gruelling summer days, trueBrowns' second edition of Spring Summer '21 Collection AM to PM seeks
Udita Bansal from Ludhiana is disrupting
April 16, 2021
Sticking to the name, trueBrowns is one of those few homegrown brands that focus on the size inclusivity made
Creating a big impact: trueBrowns
April 09, 2021
trueBrowns is a digital only brand, with 100 per cent online sales with multi-channel presence on third party retail platforms
How trueBrowns is Planning to Capture
March 23, 2021
trueBrowns, a homegrown, size-inclusive, new-age Indian apparel label founded by NIFT alumni, Udita Bansal
Valentine's Day Gifts for Her: 15 simple
February 10, 2021
Valentine's Day Gifts for Her: 15 simple and thoughtful presents – that she’ll not just like but also use
A HOMEGROWN BRAND FOR VELVETY WINTERS
December 12, 2020
With its roots in traditional textile design, trueBrowns is redefining festive wear with its contemporary velvet collection, tailor-made for the Indian Read More...
cnbctv18india
December 11, 2020
There's some exciting stuff on Made In India this week! Toxin-free personal care products for mom & babies @themomsco
14 luxurious velvet kurtas to consider for your winter festive wardrobe
November 5, 2020
From minimally-embellished to wedding guest worthy, these pieces will keep you warm, and your style in check
The Week in Fashion: All Things Celebratory
November 2, 2020
The festive season seems to be pandemic-proof, with Indian fashion and lifestyle brands offering an extensive lineup of celebratory
From Engagement To Reception, 20+ Stellar Dresses
Oct 30, 2020
You don't need us telling you that wedding season is here and boy, so are the crazy number of functions and ceremonies that come with it
Homegrown brand trueBrowns' AM to PM
April 27, 2021
With the onset of the gruelling summer days, trueBrowns' second edition of Spring Summer '21 Collection AM to PM seeks
Udita Bansal from Ludhiana is disrupting
April 16, 2021
Sticking to the name, trueBrowns is one of those few homegrown brands that focus on the size inclusivity made
Creating a big impact: trueBrowns
April 09, 2021
trueBrowns is a digital only brand, with 100 per cent online sales with multi-channel presence on third party retail platforms
How trueBrowns is Planning to Capture
March 23, 2021
trueBrowns, a homegrown, size-inclusive, new-age Indian apparel label founded by NIFT alumni, Udita Bansal
Valentine's Day Gifts for Her: 15 simple
February 10, 2021
Valentine's Day Gifts for Her: 15 simple and thoughtful presents – that she’ll not just like but also use
A HOMEGROWN BRAND FOR VELVETY WINTERS
December 12, 2020
With its roots in traditional textile design, trueBrowns is redefining festive wear with its contemporary velvet collection, tailor-made for the Indian
cnbctv18india
December 11, 2020
There's some exciting stuff on Made In India this week! Toxin-free personal care products for mom & babies @themomsco
14 luxurious velvet kurtas to consider for your winter festive wardrobe
November 5, 2020
From minimally-embellished to wedding guest worthy, these pieces will keep you warm, and your style in check
The Week in Fashion: All Things Celebratory
November 2, 2020
The festive season seems to be pandemic-proof, with Indian fashion and lifestyle brands offering an extensive lineup of celebratory
From Engagement To Reception, 20+ Stellar Dresses
Oct 30, 2020
You don't need us telling you that wedding season is here and boy, so are the crazy number of functions and ceremonies that come with it